LEARN, CONNECT AND GET INSPIRED BY OUR EXPERTS, CUSTOMERS AND PARTNERS

At WHISHWORKS, we have spent countless hours refining our specialised knowledge and skills in Salesforce, MuleSoft and Data & Analytics. Discover our latest insights and best practices, and find out how we’ve helped businesses like yours to achieve their goals.
Salesforce CRM for the public sector
Blogs

CRM for Citizen Relationship Management

While the times have been changing for a while, current events have accelerated the need for public agencies to adapt to a changing world.

Big Data Investment Drivers
Blogs

Key drivers of Big Data investment in 2020

Since 2019, key developments such as COVID-19 have influenced investment trends in Big Data. Drawing on insights from WHISHWORKS’ Big Data Report 2020 we outline the key drivers of investment in Big Data this year.

Blogs

The 3 most impactful big data technologies of 2019

Although Artificial Intelligence and Machine Learning remain the most impactful Big Data technologies, cloud computing and digital are gaining momentum. 

Blogs

Transforming the aviation world

Data-driven technologies enable airlines and airports provide world class customer experience through Innovation, Digitalisation & Transformation

Blogs

Which areas do companies expect to benefit the most from Big Data?

According to our latest survey, the number of business areas companies expect to benefit from Big Data technologies has more than doubled from just a year ago.

Blogs

Proving value in Big Data projects is not easy

For the majority of companies, Big Data is still a rather new endeavour and as a result, measuring ROI is still a challenge.

Why Local Governments need Digital Transformation
Blogs

Why Local Governments need Digital Transformation

Local Governments can’t afford to wait any longer to move away from legacy infrastructures, become more digitally enabled and provide better services.

Blogs

Most Innovative Machine Learning Solution

WHISHWORKS entered the Awards with its Pricing Intelligence Accelerator, which allows retailers to capture information from different media and sources, in real time.

The business sense of artificial intelligence
Blogs

The Business Sense of Artificial Intelligence

Artificial Intelligence (AI) is everywhere, from social media platforms using AI to analyse content and behaviours, to digital platforms like Amazon and Netflix that use AI for their recommendation engines. […]

Blogs

Data Analytics Explained

Data analytics is the science of analysing raw data in order to derive useful insights and can be classified into four types – Descriptive, Diagnostic, Predictive and Prescriptive. No one type is better than the […]

Blogs

The role of Behaviour Analytics & Machine Learning in Cybersecurity

In 2017, Lloyd’s of London has warned that a serious cyber-attack could cost the global economy more than £92bn. Recent incidents show that this estimation is not far-fetched. According to Reuters, cyber-crime attacks […]

Blogs

How artificial intelligence is transforming the insurance sector

There are three main areas where we see artificial intelligence having the greatest effect and benefit for insurers. These are in personalised insurance offers and policies, in underwriting and claims management, and in customer experience.